www.ted.com Information designer Tom Wujec talks through three areas of the brain that help us understand words, images, feelings, connections. In this short talk from TEDU, he asks How can we best engage our brains to help us better understand big ideas?tedtalks is a daily video podcast of the best talks and performances from the TED Conference, where the world’s leading thinkers and doers give the talk of their lives in 18 minutes. Featured speakers have included Al Gore on climate change, Philippe Starck on design, Jill Bolte Taylor on observing her own stroke, Nicholas Negroponte on One Laptop per Child, Jane Goodall on chimpanzees, Bill Gates on malaria and mosquitoes, Pattie Maes on the “Sixth Sense” wearable tech, and “Lost” producer JJ Abrams on the allure of mystery. TED stands for Technology, Entertainment, Design, and tedtalks cover these topics as well as science, business, development and the arts. Closed captions and translated subtitles in a variety of languages are now available on TED.com, at www.ted.com Watch a highlight reel of the Top 10 tedtalks at www.ted.com
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one of the most probable areas for human evolution is our cognitive abilities, such talks are the cornerstone of such an ascent for our species!
You wouldn’t know any different, loosing it would be worse.
losing your sight would be worse.
If anyone is interested, just google BigViz which will take to you TED blog and you can download it from there, it’s great
think of how terrible it would be to be born blind
Is there a way to get the sketches from the beginning online ?
Palestra disponível em português.
Tradutor colaborador do TED.
Belúcio Haibara
you have a problem, see a therapist. eventually the karma police.
Grandiose. Very useful ideas, but he could use time in the sensory tank.
In what field is your science doctorate? Just curious. Helps me to understand your perspective on the material, especially the brain visualization part. Have you read The Triune Brain in Evolution by Paul MacLean (U.S. medical doctor and neuroscientist)? (BTW, i think the Wikipedia info on Triune Brain is not completely accurate, especially if you follow all the footnote trails about its non-acceptance by certain researchers.)
his conclusion is circular. This video should be retitled: How the brain creates vision from visual stimuli. He focuses ONLY on how the visual system makes meaning, then goes on to conclude that “we make meaning by seeing.” Also, his conclusions/’lessons’ have nothing to do with the brain facts he spits out early on.
This is design. No science here. Don’t get confused people.
I am not certain, but i think all these other senses are merging in and around the limbic region to give us feelings about what we are visualizing. The vid mentioned feelings being attached in the limbic area.
First part of vid is great in largely confirming Paul McLean Triune Brain model. Visualization begins with light stream flowing to back of brain, where R-complex and evolutionary extensions are located and where basic IDing occurs, then eventually onto the limbic area where feelings are attached, and finally onto the neocortex where we analyze, imagine, and verbalize what we see. I do not claim to be any kind of expert. I am fascinated by McLeans theory and want to learn more about it.
sounds easy for an egoist,,, maybe a long long way away….
you remap all of these abilities to sound and touch
what if youre blind you ignorant egoist
Tell that to this guy Jim that lives down the road…
btw if youre being serious thats so sad lol
Neuroscience and/or neurology isn’t exactly his field of expertise. He’s an “information designer” whatever that is.
3 ways brain creates meaning.. looking, looking and looking. What about sounds, and smells and physical touch, even taste.
Visual/animated aides (or any multimedia) are extremely useful in making people realize things quickly and easily. Don’t you think that If the education system made use of these techniques school would be a snap for way more people and something might actually get done in class? (contrary to most of my lifetime’s school experience which was interminable and highly unstimulating)
he has’t really got a clue abbout the brainregions. The dorsal and ventral streams are not areas but streams that activate areas. Much deeper and further in the brain. They are known as the wat and were streams. The implementation of all the “new” things he’s heard is rather slim. He uses a big wall, thats all? Please give that man an other job!
Very true, but don’t forget he is working towards the results of his ‘experiment’. And that features the eyes (the sketches).
I would be very interesting too see/know what the brain does with the remaining senses if one would be taken away (although this would be very difficult with touch :))
at 1:25 He says the process of creating meaning… and I quote.. “begins with the eyes” lol
The first part of your response is definitely spot-on though, now that I think of it.
your comment doesnt deserve thumbs down :/
It doesn’t matter if you are born blind or are blinded later. The imaginative functions, the creative function will still would work. Smell, touch and hearing are just as important.
Agreed, in his story he focuses on created art by the two sketch artists.. but, what if he would focus his story on music and musicians? I doubt his story would change much regarding the tech part.
And, he answers your question quite well in the beginning (1:12).