Archive for the ‘Website Design BOOKS’ Category:

The Art and Science of CSS

Posted on January 18th, 2010 by brian5 shouts
Product Description CSS-based design doesn’t need to be boring. The Art & Science of CSS brings together a talented collection of designers who will show you how to take the building blocks of your web site’s design (such as headings, navigation, forms, and more) and bring them to life with fully standards-compliant CSS. This full color book helps you to design web sites that not only work well across all browsers, are easy to maintain, and are highly accessible, but are also visually stunning. Create truly attention-grabbing headings. Discover multiple ways to present images effectively. Use background …

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The Persuasive Power of Rhetorical Website Design

Posted on December 1st, 2009 by brian2 shouts
Product DescriptionAn important issue related to e-commerce is what factors will enhance consumer loyalty to a website. To date there is not much empirical research that has been conducted on loyalty issues in the Internet shopping environment. The author demonstrates the importance of rhetorical design elements in a website on customer loyalty. The goal of e-commerce is to persuade consumers to come back often, and stay longer. In fact, this is a necessity to increase and drive profits. The rhetorical framework proposes that the more persuasive elements companies can offer through the visual display of their website, the more…

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Flash MX

Posted on November 26th, 2009 by brian3 shouts
Product DescriptionDesign, develop, and deliver rich, interactive Web content within the constraints of current browser and bandwidth technologies! Using a proven-effective “learn-by-doing” approach, Flash™ MX from Delmar Learning’s popular Inside Macromedia Series provides novices with a concise and highly practical introduction to frequently used features and functions of one of today’s hottest authoring tools. In order to guide novices swiftly to proficiency, this how-to and reference manual begins by acquainting readers with the Flash interface, as well as basic text and paint tools. Subsequent chapters allow readers to tackle the “ins” and “outs” of working with overlays, libraries, keyframes,…

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JavaScript in Easy Steps

Posted on November 26th, 2009 by brian4 shouts
ISBN13: 9781840783629 Condition: NEW Notes: Brand New from Publisher. No Remainder Mark. Product DescriptionJavaScript in easy steps instructs readers of any skill level how to add functionality and dynamic effects to webpages. Written by expert Mike McGrath, the book contains separate chapters on all major features of the JavaScript language, with code examples and browser screenshots illustrating each. Now in its fourth edition, this popular title is updated for Web 2.0 and includes examples showing how to develop Rich Internet Applications using the latest techniques employing Asynchronous JavaScript and XML. JavaScript in Easy Steps

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The Power of One: Gaining Business Value from Personalization Technologies

Posted on November 25th, 2009 by brian3 shouts
ISBN13: 9781412011211 BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed Product DescriptionCustomer satisfaction, employee productivity, and overall business efficiency are exponentially increased when companies exploit the tremendous customization potential of Internet applications. The Power of One brings together some of the greatest minds in e-business, marketing, and information technology. The all-star roster represents corporate giants like IBM, Xerox, and AT&T Wireless as well as world-renowned academic institutions including Penn State, Georgia Tech, University of Texas, and Carnegie Mellon. Their combined work is…

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The Book of JavaScript, 2nd Edition: A Practical Guide to Interactive Web Pages

Posted on November 25th, 2009 by brian5 shouts
Product DescriptionThe Book of JavaScript teaches readers how to add interactivity, animation, and other tricks to their web sites with JavaScript. Rather than provide a series of cut-and-paste scripts, thau! takes the reader through a series of real world JavaScript code with an emphasis on understanding. Each chapter focuses on a few important JavaScript features, shows how professional web sites incorporate them, and takes readers through examples of how they might add those features to their own web sites. This thoroughly updated 2nd edition includes new chapters on Ajax, revised appendices, and new examples throughout. Summary sections and assignments…

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64 Fantastic Ways to Increase Your Catalog Response!

Posted on November 24th, 2009 by brianno shouts
Product DescriptionAnd you thought your catalog was dead! . . . . USE THIS AMAZING SPECIAL REPORT TO BREATHE LIFE BACK INTO YOUR CATALOG AND YOUR BANK ACCOUNT! . . . . You probably never thought it would be so easy to create a powerful, profitable moneymaker! ARE YOU READY FOR THESE CATALOG MARKETING and DESIGN SECRETS? . . . . G. Gilbert Carlson has spent 37 years discovering the secrets of getting great direct mail, catalog and Internet results and now he is going to share them with you! . . . . THIS SPECIAL REPORT WAS DESIGNED…

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The Art & Science of CSS

Posted on November 24th, 2009 by brian5 shouts
Product Description CSS-based design doesn’t need to be boring. “The Art & Science of CSS” brings together a talented collection of designers who will show you how to take the building blocks of your web site’s design (such as headings, navigation, forms, and more) and bring them to life with fully standards-compliant CSS. This full color book helps you to design web sites that not only work well across all browsers, are easy to maintain, and are highly accessible, but are also visually stunning. Create truly attention-grabbing headings. Discover multiple ways to present images effectively. Use background images …

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76 Powerful Ways to Turn Your Website Into a Money-machine

Posted on November 23rd, 2009 by brianno shouts
Product DescriptionIs your website operating like a MONEY GRABBING MACHINE? WOULD YOU LIKE IT TO? I have some amazing INTERNET MARKETING SECRETS for you! You will find these 76 INTERNET MARKETING gems to be priceless… even if you only take advantage of a handful of them in your WEBSITE MARKETING efforts you will still be way ahead of the game! **** With 37 years of marketing behind me, creating profitable companies from scratch, pulling in big bucks by consulting to direct mail, catalog and Internet marketing companies, I know so many marketing secrets. **** But I even amazed myself…

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Mail Order Millionaire Copywriting Secrets for Internet Sales

Posted on November 23rd, 2009 by brianno shouts
Product DescriptionWrite million dollar headlines, create powerful copy for websites, e-mail marketing, catalogs, direct mail and ads! – – – – WORKING WITH THE MAIL ORDER MILLIONAIRE, I LEARNED SECRETS HE USED TO CREATE MILLION DOLLAR MAIL ORDER PROJECTS. – – – – Skills that helped me create extremely profitable marketing. ALL THOSE COPYWRITING SECRETS AND MANY MORE ARE NOW IN MY BOOK: MAIL ORDER MILLIONAIRE COPYWRITING SECRETS. – – – – No need to buy several copywriting books, everything that works is right here in this amazing book. YOU DO NOT HAVE TO BE AN EXPERIENCED COPYWRITER TO…

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