Archive for the ‘Graphic Design EBOOKS’ Category:
Posted on May 20th, 2011 by David Montgomery Jr.
DESIGNERS have to shoulder much of the blame for the widespread practice of spec work and the profession’s plummeting prestige, a new report concludes.
Spec work (or free pitching) is the practice of providing design expertise free of charge, and it is fast becoming the de facto way worldwide of winning new design clients. A report from UK design marketing consultancy, Zyzzyva, says that ineffectual marketing by designers is the key driver of the spec work culture.
“Free pitching and spec creative across English speaking territories is being fuelled by an over-supply of identikit designers,” says Sean Ashcroft, managing director…
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Posted on April 22nd, 2011 by Peter Gallagher
This book is about creating visual effects–the art and science of assembling disparate elements so that they appear to have been taken with a single camera, of making anordinary shot extraordinary without making it unbelievable. The subject matter goes deep into core visual effects topics–color correction, keying, tracking, and roto among them–that are only touched on by other After Effects books, while leaving tools more dedicated to motiongraphics (Text, Shape layers, many effects, and even a few specialized tools such as Motion Sketch) more or less alone…
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Posted on April 15th, 2011 by Lauren Chambers
Modern Website Design is a quick, visual display of tips and techniques for web design. Learn the fundamentals of modern website design from Chaya Brian Carvalho, CEO & MD at BC Web Wise.
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Posted on April 1st, 2011 by David Montgomery Jr.
What could be scarier than leaving behind the safety net of a full-time job to start your own freelance graphic design business? A Bureau of sudy found that only about two-thirds of startup business survived their first two years, and less than half made it past four. If you want to see your new freelance design business survive and thrive, you can’t ignore opportunities to market yourself in the industry. The following are 16 simple things you can start doing today to build a strong client base.
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Posted on March 4th, 2011 by David Montgomery Jr.
Understanding Graphic Design serves as an alternative to the omnibus compilations that reduce graphic design to just so much visual noise, and examines a variety of individual objects, focusing on their significance in the broader histories of graphic design and popular culture. Although graphic design can be defined as critical masses of form and style that shift according to the dictates of the marketplace, an understanding of a singular work or genre of works analyzed through objective and subject criteria can be useful in determining how individual designers have made graphic design function over time.
Design Literacy Understanding Graphic Design…
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Posted on January 23rd, 2011 by David Montgomery Jr.
Graphic designers use color, type, illustration, photography animation and
various types of layouts to create visual solutions to communication problems. They work with print, electronic, and in media. Graphic designers work on layouts for magazines, newspapers, reports, journals, and other publications.They may also work to design and build displays, signs, packaging, brochures, and logos for various companies.
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Posted on January 11th, 2011 by David Montgomery Jr.
As crowdsourcing — the act of taking a jobtraditionally performed by a designatedagent and outsourcing it to a large group of people — goes mainstream, there’s aheated debate going on about whether thepractice commoditizes expertise. The mostrecent crowdsourcing trend is sites thatcurate crowds of freelance experts to attackcomplex tasks that require specialized knowledge.
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Posted on December 22nd, 2010 by David Montgomery Jr.
INTRODUCTION TO GRAPHIC DESIGN MOVEMENT, BALANCE, UNITY,
CONTRAST, EMPHASIS, LINE, AND COLOR
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Posted on November 23rd, 2009 by David Montgomery Jr.
PRINCIPLES OF GRAPHIC DESIGN (free e-book)
I just collected the data from respected sites about the “Principles of Graphic designing.” I hope the details will do better work for a beginner in designing.
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Posted on November 23rd, 2009 by David Montgomery Jr.
GRAPHIC DESIGN FIRM MARKETING PLAN (free e-book)
This is a complete marketing plan example for a graphic design business, including marketing vision and strategy, product positioning, sales forecast, expense budgets, metrics for success, and more. This marketing plan was created with Marketing Plan Pro, the most popular marketing plan software.
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