Posted by Robert Zimmerman
The internet has changed nearly every facet of life; beyond mindless ‘net-surfing, its impact has changed business, social activity, and the worlds of most: including artists.
Web pages have opened an entirely new field for graphic designers and those with a flair for technological-art. But the impact has extended to those who work with traditional mediums as well. From social networking to online shopping, understanding the relationship between the internet and the artist is crucial in today’s art world.
Blogs, Sites, and Social Media
Blogs and sites provide a platform for creative minds to gather and share their insight. One…
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Posted by David Montgomery Jr.
by Kevin Wolfe –
Careers in Graphic Design provide unlimited and diverse opportunities. Careers abound in print and technology media. Careers in Graphic Design continue to be in high demand; however, salary ranges in are fluid depending on employment. Print media tends to be on the lower end of the pay spectrum while technology offers higher salary potential. Graphic Design provides the added benefit of allowing the artist to earn income while doing what they love. Factors such as education, experience, employment, and skills, affect salaries.
Education is essential. Obtaining a certificate or Associate Degree will land a job;…
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Posted by David Montgomery Jr.
by Marcia Ming -
One of the key mistakes small businesses make when creating an online presence is trying to do it all themselves, says Jeff Fisher, a graphic designer with 30 years experience, and author of two books on graphic design. Fisher also is a member of the advisory boards for How Magazine, UCDA Designer Magazine and the How Design Conference.
“I always tell business owners do not try this at home,” he says. “Hire a professional who knows what they are doing. It does not need to cost a fortune, but there will be tremendous benefit in bringing…
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Posted by David Montgomery Jr.
by Brian D. Scott -
Your clients are the bread and butter of your graphic design business. Make sure you treat them well. When you talk to your prospective clients, make sure you speak to them in a pleasant voice and in an upbeat tone. Maintain a positive attitude, but do not take their inquiries for granted. Remember, potential clients can change their mind about you in a split second.
More importantly, always make sure you show present clients how much you appreciate them. Your regular clients are the backbone of your business, and without them you would go under.…
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Posted by Lauren Chambers
by John M Lund –
John: Tom, when we first met it was a different world! I was dragging a book of 8×10 transparencies around. Does anyone still do that?
Tom: No. But I get a hell of a lot of photographers sending e-mail promotion.
John: Back then you were an art director with Visa. I believe you were running around the world doing TV ads. You’ve worked with a number of prestigious agencies. For a number of years now you have run your own agency. Can you tell us a little of your history, how you got into…
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